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The premier resource for exhibition and event industry professionals

Value Based Selling and CEIR Research: A Key Combination

Dan Cole reflects on shifts within the sales environment since the pandemic, strategies that lead to successful exhibit and sponsorship sales, and how data from CEIR’s Exhibit and Sponsorship Sales Approaches Driving Revenue Growth study can help fine-tune sales strategies.

The Latest

Take Pride in Fostering DEI

IAEE Spotlight on 2023 Innovative Business Solution Award Winner Tony Rissley

What B2B Can Learn from B2C

Attendee Acquisition for B2B Events is Changing

As the industry continues its steady course to full recovery, event marketers are mixing tried-and-true methods with the latest technologies in their attendee acquisition strategies to boost event performance.

IAEE Spotlight on 2023 Bob Dallmeyer Educator of the Year Award Winner Donna Johnson, CEM-AP, CMP

As a fervent advocate of continuing education, Donna Johnson has dedicated her service to helping industry professionals further their knowledge. Read on to learn how the Bob Dallmeyer Educator of the Year Award winner inspires others to engage in growing their careers.

Julie Pazina Passionately Advocates for the Industry

IAEE Community Engagement and Belonging Committee Member Julie Pazina fervently champions exhibitions and events, whether by speaking to students about building a fruitful and enjoyable career in the industry or advocating on behalf of the industry as a State Senator.

5 Ways to Create an Event that Prioritizes Diversity, Equity and Inclusion

Pride Month offers the perfect opportunity to celebrate members of the exhibitions and events industry who promote diversity, equity and inclusion. Here, Toronto’s Exhibition Place shares its commitment to providing a welcoming space for event planners and attendees.

Make a Difference All Year

IAEE Chairperson Marie Browne stresses the importance of participating in industry advocacy throughout the year.

The B2B Exhibition Industry Recovery Forges On, Proving Its Resiliency Again

CEIR VP of Research Nancy Drapeau examines the latest industry forecast published in the 2024 CEIR Index Report and discussed in CEIR’s recent webinar with Tourism Economics President Adam Sacks.

IAEE Spotlight on 2023 Chapter Merit Award Winner Yalonde Tanner

After nearly 30 years of involvement with IAEE, Southeastern Chapter Chair Yalonde Tanner is a beloved member of the industry whose commitment has made a profound impact on her chapter. In this interview, the Chapter Merit Award winner shares what inspires her to bolster her chapter’s success year after year.

These Skills Help You Excel as a Leader

Today’s most successful leaders are incorporating a deeper level of self-awareness that helps them stand above the crowd, which participants will gain at this year’s IAEE Leadership Institute. Read on to learn about these skills and how you can apply them to your leadership journey.

Understanding Business Sustainability in the Context of Environmental Thresholds

Oxford Economics examines the sobering outlook for environmental concerns and their ramifications on business processes, including those that may not be as obvious yet will be significantly impactful.

Feel the IAEE Love! Part Two: So Happy Together

Local chapters deliver the power of IAEE membership to your doorstep! And because you are not limited to participating in just your local chapter’s activities, the possibilities to expand your education and networking are limitless!

IAEE Spotlight on 2023 Young Professional of the Year Award Winner Lauren Miller, CMP, CEM

Lauren Miller consistently shows that she is in it to win it by stepping up to the plate in her job role, contributing to her local chapter’s success and frequently lending a hand to fellow YPs in their own pursuits. In this interview, learn how the Young Professional of the Year Award winner applies her passion for the industry to leading by example.

Building a Crisis Management Plan: Preparing for the Unexpected

IAEE preferred partner Risk Strategies explains the importance of preparing for the unexpected and provides a playbook you can use to formulate your crisis plan.
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The views and opinions expressed by blog authors are those of the authors and do not necessarily reflect the official policy or position of the International Association of Exhibitions and Events®️️. Any content provided by our bloggers or authors are of their opinion. All content provided on this blog is for informational purposes only. IAEE makes no representations as to the accuracy or completeness of any information on this site or found by following any link on this site. IAEE will not be liable for any errors or omissions in this information nor for the availability of this information.

IAEE globally promotes the unique value of exhibitions and events and is the principal resource for those who plan, produce and service the industry.

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