iaee.com
Facebook-f X Icon Linkedin-in Instagram Youtube
iaee blog station logo

The premier resource for exhibition and event industry professionals

Engaging the Next Generation of Leaders

2025 IAEE Chairperson Chuck Grouzard 2025 reflects on how the exhibitions and events industry must evolve to meet the expectations of Gen Z and Millennial leaders, who prioritize technology integration, social responsibility and collaborative learning environments.

The Latest

2024 IAEE Award Winner Brendon Winters is an Engagement Powerhouse

Upcoming U.S. Policy Shifts and Their Potential Impact on Exhibitions and Events

Top Tips from IAEE’s First CEM Fellow Kara Dao

Cybersecurity Trends 2025: Resilience Planning

As emerging technologies reshape cybersecurity, organizations face intensifying challenges from zero-day exploits, sophisticated cyber threats, and attacks targeting operational systems. IAEE preferred partner Risk Strategies examines five of the latest trends in cybersecurity and offers strategies to protect critical infrastructure and data against evolving risks.

2024 IAEE Award Winner Josie Z. Caldwell is Fearless

From pioneering gamified learning approaches to expanding industry education across international borders, Josie Z. Caldwell knows what it means to be an effective instructor. Her innovative teaching methods and dynamic influence have earned her the prestigious IAEE Bob Dallmeyer Educator of the Year Award, recognizing her outstanding contributions to professional education in the exhibitions and events industry.

CEM Spotlight on Sandra Vitale, CEM

Sandra Vitale, CEM shares how earning the CEM designation has enhanced her contributions to the exhibitions and events industry.

New Year, New Vision for a Bright Future

2025 IAEE Chairperson Chuck Grouzard rings in the new year by sharing his vision for the exhibitions and events industry in 2025.

A Conversation with IAEE Leadership on 2025 Trends

In a recent sit-down with IAEE President and CEO Marsha Flanagan and 2025 Chairperson Chuck Grouzard, we explored the evolving landscape of the exhibitions and events industry and what lies ahead for 2025. Read on to learn what they think about the future of trade shows, technology and building community in our fast-paced industry.

The “New” vs. “New-ish” Exhibitor Categorization Conundrum

Exhibition organizers face an ongoing challenge in effectively categorizing exhibitors to maximize both visitor engagement and revenue opportunities. Industry leaders explored the nuances of distinguishing between “new” and “new-ish” exhibitors at a recent IAEE Show Organizers Insights Hour, along with the implications these classifications have for event success.

CEM Spotlight on Fawzy Saleh, CEM

Fawzy Saleh, CEM shares how earning the CEM designation has enhanced his contributions to the exhibitions and events industry.

How Can the Exhibitions and Events Industry Help LA?

IAEE celebrated a highly successful and impactful Expo! Expo! IAEE’s Annual Meeting & Exhibition this past December in Los Angeles. We are devastated by the tragic events and support all efforts in helping the greater Los Angeles community rebuild. Please see this letter from Los Angeles Tourism & Convention Board President & CEO Adam Burke.

8 Tips for Bridging the Gap Between Marketing and Sales Teams

The age-old divide between marketing and sales departments continues to challenge organizations, but by reimagining these departments as equal partners in the customer journey, companies can create a more powerful and cohesive approach to business growth.

Straight Talk on Data-Driven Event Planning from Industry Experts

Industry experts reveal how to leverage event data to demonstrate ROI to sponsors and exhibitors, while sharing practical strategies for measuring and optimizing event outcomes. Discover how data can revolutionize your approach to event planning!

CEM Spotlight on Alana Beare, CEM

Alana Beare, CEM shares how earning the CEM designation has enhanced her contributions to the exhibitions and events industry.

Thrive in 2025: Maximize Your IAEE Member Benefits

As we launch the new year, IAEE remains committed to providing exhibitions and events professionals with top-notch resources and tools for success. Learn how to make the most of your IAEE membership so you can thrive in 2025!
Load More
Categories

Stay Up To Date

Subscribe

Featured Posts

2024’s Hottest Industry Trends

The Twists and Turns of Creating New Revenue through Digital Sponsorships

Are You Selling Emotionally in an Intellectual World?

Mind Meld with Your Exhibitors

#HERESWHY Q&A: SYDNEY RHEA

2 Golden Rules for Writing Tradeshow Marketing Emails

4imprint Explains Marketing Attribution

Editor's Picks

Janet Sperstad on Trust, Trade Shows and How they Work Together: Part One

12 Best Trade Show Giveaways to Make a Big Impression [INFOGRAPHIC]

The views and opinions expressed by blog authors are those of the authors and do not necessarily reflect the official policy or position of the International Association of Exhibitions and Events®️️. Any content provided by our bloggers or authors are of their opinion. All content provided on this blog is for informational purposes only. IAEE makes no representations as to the accuracy or completeness of any information on this site or found by following any link on this site. IAEE will not be liable for any errors or omissions in this information nor for the availability of this information.

IAEE globally promotes the unique value of exhibitions and events and is the principal resource for those who plan, produce and service the industry.

Stay Up To Date

Join over 15,000 followers dedicated to learning the ins and outs of the exhibition and event industry!

Subscribe

Contact Us

12700 Park Central Drive
Suite 308
Dallas, TX 75251 USA
(972) 458-8002

iaee.com
Facebook-f Linkedin-in Instagram Youtube
© 2025 International Association of Exhibitions and Events. All rights reserved.
Website Designed by
tcs logo
iaee blog station logo

Stay Up To Date

Join over 15,000 followers dedicated to learning the ins and outs of the exhibition and event industry!