Webinar Description:
Join esteemed attorneys Barbara Dunn and Melissa Vallone for an engaging and informative session on best practices and essential actions for organizers of exhibitions and events regarding the use of generative AI programs. This discussion will delve into the benefits and risks of employing AI technologies and provide comprehensive risk management strategies to mitigate legal concerns.
Topics to be covered include:
After participating in this session, you will be able to:
IAEE webinars are free to members and available to non-members for $49. Eligible to earn 1 Clock Hour.
Learning Objectives:
• Part 1: How do typical routines impact exhibitors (and what can exhibitors do to mitigate this challenge now/in the future)?
• Part 2: How do exhibitors’ typical routines impact exhibition organizers, like you (and what can you do to help your exhibitors overcome this challenge now/in the future)?
Program Description: When your exhibitors struggle… you struggle. Learn more about one of their biggest challenges (getting unstuck from typical routines) and explore effective ways to address it from both their perspective and yours, as an exhibition organizer. For more information and to request your personal access link, visit HowToTradeShow.com
This course is eligible for 1 clock hour(s) towards CEM recertification.
Learning Objectives:
• What process can sponsors follow to select the right topics for their sessions and what tips can help them enhance the materials that are required? • How can sponsors create an effective pre-show marketing plan for their session promotions?
• What (other) ways can sponsors attract attention for their sessions and what (other) tips/ideas can help them do their best?
Program Description: If your trade show includes sponsored sessions (or your organization permits other educational sessions to be presented by suppliers to your industry), then you may be concerned about some of the common challenges that often come with those types of sessions, like limited attendance, poor reviews, and real-time complains from those professionals if/when their sessions fall flat. This 90-minute webinar is for your sponsors, to help them select their topics strategically and promote their sessions positively; however, you may find value in attending alongside them. After all, in order to provide the best possible experience for your entire audience, you’ll need to empower your sponsored session speakers, not micromanage them… This session is a good place to start.
This course is eligible for 1.5 clock hour(s) towards CEM recertification.
Our brain selects or inhibits information based on our motivations and needs. Our social concerns are the primary drivers for how we behave. As event and exhibitions professionals we must create event experiences that driver deeper meaning, inspire innovation, accelerate connections and maximize our attendees’ brainpower to supercharge results. It is not about creating high energy events and exhibitions; it is about creating experiences that are meaningful and engage the social brain. This course will help you discover the primary colors of intrinsic motivation, explore how to optimize the physical space of our events and exhibitions to produce experiences that influence what attendees think, and how they think so you can drive the results you want from your show.
After completing this course, the participant should be able to:
This course will provide the learner who achieves competency with a dual digital badge from both IAEE and Madison College.
Registration fees for on-location courses and virtual courses in the United States are $299 USD members/$440 USD non-members (per course).
There will be an optional 30-minute study period followed by an hour for the exam. Those that are recertifying, not taking the exam, or taking the course as not part of the CEM program will end their day at 3:00pm
Today’s exhibition professional has more to do than simply manage an exhibition. In reality, an exhibition professional is responsible for several crucial service-related elements. Two of the service fundamentals inherent in most events are arranging for accommodations for guests (“housing”) and identifying which guests will be allowed access to which portion of an event (“registration”). Planning must begin early to ensure housing and registration are easily assessed and do not become a hindrance to attending the event. When managed well, housing and registration can enhance an event and create an incentive for future attendance.
After completing this course, the participant should be able to:
Registration fees for on-location courses and virtual courses in the United States are $299 USD members/$440 USD non-members (per course).
There will be an optional 30-minute study period followed by an hour for the exam. Those that are recertifying, not taking the exam, or taking the course as not part of the CEM program will end their day at 3:00pm
In order for organizations that plan, manage or own exhibitions and events to remain competitive, they must continually define and review their strategies. This includes measuring where an event falls within a particular market segment, developing plans to ensure business continuity, and positioning an exhibition or event for success.
After completing this course, the participant should be able to:
PART ONE: DEFINE EXHIBITIONS
PART TWO: STRATEGIC ENTERPRISE MANAGEMENT: PROCESS AND OUTCOMES
PART THREE: PROJECT MANAGEMENT: MANAGING SUCCESSFUL EXHIBITIONS
Registration fees for on-location courses and virtual courses in the United States are $299 USD members/$440 USD non-members (per course).
There will be an optional 30-minute study period followed by an hour for the exam. Those that are recertifying, not taking the exam, or taking the course as not part of the CEM program will end their day at 3:00pm
Webinar Description:
In today’s dynamic event landscape, forging meaningful connections with attendees, exhibitors, and sponsors is key to achieving success.
Join us as we explore the transformative potential of influencer marketing, harnessing the authentic voices that resonate deeply with your audience. Discover innovative strategies employed by leading B2C producers, and learn how influencers can elevate your event’s impact, amplify brand visibility, and craft unforgettable experiences.
IAEE webinars are free to members and available to non-members for $49. Eligible to earn 1 Clock Hour.
Content Provided by IAEE Consumer Events Council