A well-designed floor plan or layout is critical to the success of an exhibition or event. In a rapidly changing business environment, a floor plan must meet the logistical needs of exhibitors and sponsors and the shopping habits of attendees with sufficient flexibility to adjust for growth or consolidation.
IMEX America Global Collaborative
IMEX America
Singing Your Own Praises: Mastering Confidence and Self-Advocacy Join IAEE and add some personal “me time” to your day by participating in our IAEE Connect: Women’s Insights Hour sessions with your industry peers! These limited small group discussions will be held monthly on the 2nd Tuesday of each month, via Zoom (webcam and audio required to participate). […]
Central Texas Chapter Event: Coffee Convo-Sustainability
DFW Chapter Event: Donuts & Dish
Housing and Registration Management
Webinar: Sales and Marketing Alignment Best Practices
IAEE Members: Join us for this FREE networking event and open discussion on different topics to foster meaningful conversation about the Consumer Events industry. Facilitated by Lindsay Hubley, Senior Vice […]
Harmonizing Marketing and Sales Collaboration: Conversations for Sales Success - Virtual Meetup
DC Chapter Event: Karaoke Night
Attendee Acquisition Roundtable is a facilitated information-sharing experience for executives, managers, marketers, creative professionals, social media and digital specialists, list/Db managers, research managers, and content developers.
In order for organizations that plan, manage or own exhibitions and events to remain competitive, they must continually define and review their strategies. This includes measuring where an event falls within a particular market segment, developing plans to ensure business continuity, and positioning an exhibition or event for success.
