Kellie Shevlin, CEM earned her Certified in Exhibition Management (CEM) designation in 2007, was featured by Exhibit City News on its “40 under 40” list, and holds wine certifications for the Wine & Spirit Education Trust (WSET) and the Society of Wine Educators Certified Scholar of Wine (CSW). Having spent a year researching the craft beverage market and getting counsel from industry leaders, she identified a void in the space and found a need to service the craft segment specifically, and more importantly, the need for a post-production focus to improve businesses of craft beverage companies nationally.